Trends travel quickly on Twitter. It is more simple than Facebook and easier to use too. The Twitter profile is relatively sparse with only forms for your username, name, website and short tweet-sized description (140 characters or less). From there you can create short little 140 character status updates to let people know where you are, what you've stumbled upon on the internet or whatever pops into your mind. However, the question is: is there a method to the Twitter madness?
Twitter followers are the coveted number of people who care what you're tweeting about. If you "follow" someone, their tweets will show up in your home feed along with the other people you follow. Generally, the more followers you have, the better your Twitter reputation will be.
A lot of people believe that in order to get followers on Twitter, you must mass follow a ton of people in hopes that they follow you back. The people then who do not follow you back, you can unfollow. This theory is false, and if you participate in mass following and unfollowing you can get banned from Twitter.
The key: Follow those who follow you. This has been successful on both personal and business Twitter accounts. People want to be followed. This way you are not following random strangers who could or could not care about what you are saying, and taking a gamble that they will follow you. These people are already following you. Chances are, if you follow them, they will continue following you.
Some people might just want followers and not want to follow other people in return. This is completely acceptable behavior and chances are the percentage of your followers will actually care more about what you are saying. However, if you are not willing to take a chance on other people, people might be less willing to take a chance on you, and it will take longer to build up your follower-base.
Making a List on Twitter to Filter the Tweets You View
Twitter is about meeting new people and networking. It does not matter if you do not personally know all of your personal Twitter followers. Plus, it is easy to make Twitter lists to sort the people that you are following. For example, Twitter lists can be made that incorporate: new friends, old friends, professional tweets or celebrities.
- Along the right side of your Twitter toolbar, you will see link labeled "Lists." Click on it. "Lists" will take you to a screen of lists that you follow, and lists that follow you.
- Click on "Create a New List."
- From here, you can label your list and select from the people you follow to follow through the list.
- Now, you can click on this list to follow the tweets of only the people on this list.
As fun and carefree as Twitter feels, it still has some rules that when broken can ban you from Twitter. Be careful of mass following and then mass unfollowing when you are not immediately followed back. A lot of people will follow you and then unfollow you when you reciprocate. It is acceptable to unfollow them in return with apps like Twitter Karma, but be careful that you do not do too much following and unfollowing in one day. You can get marked as medium or high risk on Twitter and then eventually banned if you do not stop the behavior.
Twitter: Social Networking for Business and Personal Matters
Twitter is a fun place to meet people and promote yourself. You can have multiple Twitter accounts to promote different businesses or niches that you may be interested in. Like all new social networking sites, it takes awhile before you will feel comfortable to take the Twitter training wheels off and have a consistent following. So be patient and tweet quality material, and your follower base will grow!
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